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Why we built nordenagent

nordenagent team··4 min read

Every product we have ever shipped has had the same problem the week after launch. The product itself is fine. The marketing is not. Someone has to sit down, open Meta Ads Manager, stare at a half-finished campaign, and wonder why the CPA doubled overnight. That someone is almost always a founder who would much rather be writing code or talking to customers.

We built nordenagent because we were tired of being that person, and because we did not believe an agency was the right answer either. Agencies are expensive, opaque, and optimize for their own retainers. Tools that charge €500/month to tell you your CTR is dropping are not much better. The honest version of the job is: look at the numbers, decide what to change, execute the change, wait, repeat. It is boring work. It should be automated.

The rules we started from

  • You own your ad account. We never touch it with a shared service account. You bring your own Meta, Google, and analytics credentials, we store them in a per-workspace encrypted vault, and you can disconnect at any time.
  • Automation is explainable. Every decision the agent makes is written into a decisions log you can read, argue with, and override. No black boxes.
  • Pricing is a subscription, not a percent of spend. The software should not get more expensive because you had a good month.
  • You should be able to sign up, connect one integration, and launch something real inside an hour. If you cannot, the product is broken.

What the product does today

The first release covers Meta ads end-to-end: creative generation, campaign launch, daily performance reports, and a coach that proposes concrete changes when the numbers move. Google Ads, a chatbot trained on your company knowledge, and a self-marketing outreach loop are on the roadmap and already designed against the same rules above.

If you are a founder who has been putting off the marketing work, we built this for you. Sign up, connect your accounts, and let us show you what an automated first week looks like.

Ready to try it?

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